Whittle docs
Plans and billing
Whittle plans: free, Pro at $19, Growth at $39 and Scale at $79 a month, with monthly allowances, a 14-day trial, yearly billing and pausing.
In short: Whittle has a free plan and three paid plans: Pro at $19, Growth at $39 and Scale at $79 a month. Paid plans start with a 14-day free trial, are billed through Shopify, and cost 10 months when paid yearly.
| Allowance | Free | Pro | Growth | Scale |
|---|---|---|---|---|
| Price | $0 | $19 a month or $190 a year | $39 a month or $390 a year | $79 a month or $790 a year |
| AI fixes a month | 25 | 300 | 1,000 | 3,000 |
| Photo compressions a month | 50 | 1,000 | 3,000 | 10,000 |
| AI answer checks | One-time test of 3 questions | 5 a week | 15 a week | 30 a week |
| Tracked searches | None | 25 | 100 | 300 |
| Blog rewrites and new drafts a month | None | None | 30 and 20 | 80 and 40 |
| Competitor keyword gaps | None | None | None | 5 competitors |
What's on every plan
The full SEO audit, AI fixes with undo, photo compression, SEO file names and alt text, the broken link checker, focus keywords, web address changes with redirects, hiding pages from Google, what search is worth to you, AI shopping readiness, and the 404 log.
Paid plans add
- Pro: product FAQs with markup, Autopilot, Earned by Whittle, weekly answer checks, rank tracking, alerts and a monthly report.
- Growth: the AI blog writer, collection intros, Shop this post, topic ideas and keyword volumes.
- Scale: competitor keyword gaps and the largest allowances, for big catalogs and agencies.
The trial
14 days, with a starter allowance: 50 AI fixes, 2 drafts and 3 rewrites (Growth and Scale) and 5 AI answer checks. Start your plan any time to unlock the full allowance. One trial per store.
Pausing and your own AI key
- Pause any time for $5 a month to keep rank tracking, alerts and the monthly report.
- Use your own Anthropic, OpenAI or Gemini key and AI fixes are unlimited on any plan.