Whittle docs
Fixing your store: AI fixes, bulk edit and brand voice
How Whittle writes search listings, descriptions, alt text, FAQs and collection intros in your brand voice, and how approval and AI fixes work.
In short: Whittle writes the fixes your store needs, in your brand's voice, and shows each one the way Google will show it. You approve, edit or skip every fix, and any fix can be undone later from Changes.
Fix my store
One fix at a time, with a Google preview of the change. Choose Looks good, Edit to change the wording first, or Skip. When you're done, put the approved fixes live together and see your new score.
What Whittle writes
- Search listings: the search title and meta description Google shows.
- Product descriptions: for products with thin or copied text.
- Alt text: descriptions for photos.
- Product FAQs (Pro and up): questions and answers on product pages, marked up so Google and AI assistants can quote them.
- Collection intros (Growth and up): a short paragraph so a collection page has something to rank for.
What counts as an AI fix
Each search listing, product description, photo description, FAQ set or collection intro Whittle writes counts as one AI fix from your plan's monthly allowance: 25 on Free, 300 on Pro, 1,000 on Growth and 3,000 on Scale. Add your own Anthropic, OpenAI or Gemini key in Settings and fixes are unlimited on any plan.
Bulk edit
Fix many pages at once: search listings, product descriptions, photo alt text, collection intros and storefront features.
Your brand
Optional questions about your market (luxury, premium, everyday or value), your customers, how the store should feel and sound, words to use or avoid, and a writing sample. Whittle can draft the answers from your store and write a sample so you can hear the voice. Every AI fix and blog post follows it.